In this compelling episode on the B2B eCommerce Podcast I shared my thinking about why the Sales Funnel no more exists, and also other realities about contemporary B2B marketing. We review how the buying journey is currently entirely fragmented as well as the manner in which area structure can aid marketers take back control of the exploration and

In this hard-hitting episode on the B2B eCommerce Podcast I shared my thinking about why the Sales Funnel no more exists, and various other realities concerning modern-day B2B marketing. We review exactly how the buying journey is currently entirely fragmented and the manner in which area building can aid marketing experts retake control of the exp

Mark Donnigan: It's going excellent, Ben. I am so happy to be below on your show.Particularly provided the significance as well as the urgency of the topic we're going to be dealing with over the course of this conversation as well, which is one that I believe is really under-discussed. One that may if not increase some eyebrows, however might obta

Mark Donnigan: It's going fantastic, Ben. I am so happy to be right here on your show.Specifically given the importance as well as the seriousness of the topic we're going to be dealing with over the course of this discussion too, which is one that I think is truly under-discussed. One that could if not elevate some brows, but may get you some conf

Mark Donnigan Marketing Consultant: Your CRM is the oxygen for a sales team's life (HubSpot has a good, modern-day CRM and also its free) however one of the most crucial aspects of your CRM that obtains a lot of analysis is your offer pipe. The function of the pipe is to properly project your month-to-month or quarterly outcomes based on just how d